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Add-on courses

Tax Procedures & Practices

Tax Procedure and Practice

Objectives:

  • To provide knowledge of the Indian tax system.
  • To provide a basic knowledge on the role of tax laws in constitution.
  • To provide a conceptual understanding on direct and indirect taxation.
  • To provide a basic knowledge on State Sales Tax act and rules made there under State Sales Tax Procedure and Practice.
  • To provide knowledge of Incidental and levy of tax-when, what and how the tax is paid.
  • To give awareness about Computation of total income for filing of returns – Heads of income, deductions and chapter VIA, computation of Tax in case of Firm, Companies.
  • To equip the students with the computation of taxable income under different heads.

Eligibility:

  • A bonafide student of the institution / college of any stream shall be eligible to take admission to this course for Certificate Course in Retail Marketing

Duration of the Course:

  1. Certificate Course: One Year
  2. Diploma Course: Two Years (After successful completion of certificate course )
  3. Advanced Diploma: Three Years (After successful completion of Diploma Course)

Number of students shall not be more than 40 in any of the Course.

 

Award of Certificate / Diploma / Advanced Diploma:

Certificate shall be awarded to a student on successful completion of 1st Year. 

Diploma shall be awarded to a student who has already been awarded certificate for the first year and on successful completion of 2nd Year. 

Advanced Diploma shall be awarded to a student who has already been awarded Diploma in second year and on successful completion of 3rd Year. 

Examination Pattern:

Total Marks 250
Theory Paper I: 75 Marks
Paper II: 75 Marks
Practical Report: 40 Marks
Presentation: 10 Marks

Paper Pattern:

Question No. Question Type Marks
Question 1 Conceptual Question/Objective type Question

a: Explain the following any five (5 marks)
b: True or False with reasons any five (10 marks)

 15 Marks
Question 2 From Unit 1 (Answer any 2 from the following) 20 Marks
Question 3 From Unit 1 (Answer any 2 from the following) 20 Marks
Question 4 From Unit 1 and 2 Write short note (any four) 20 Marks
Total 75 Marks

Examination scheme:

  • Scheme of Semester / Term End Examinations and internal Assessment: (4 Credits – 400 Marks)

The aggregate of the two examinations and internal assessment will be taken to judge the criteria for passing. Candidates have to score minimum 50% marks at the Theory and Internal assessment separately.

  • Semester / Term End Examinations (3 Credits – 300 Marks)

(a) There shall be two examinations -one each held at the end of each term/semester for Certificate & Diploma Courses.

(b) The examination shall be of 2 ½ hours duration for all papers.

(c) It will cover the portion prescribed for that term.

(d) There shall be 8 questions. One question may be compulsory. Five questions have to be answered.

 

(ii) Internal Assessment / practical (1 Credit- 100 Marks)

It shall comprise of the following:

  1. Two assignments and the class presentation.
  2. Group discussion
  3. Periodical class tests or Quiz
  4. Organising related academic activities, mannerism and exhibit of leadership qualities.
  5. Research project or another Internship.

 

(B) On the job training:

(1) A student has to successfully complete minimum three weeks of On the-job-training at the allotted/approved organization.

(ii)The assessment for this criterion will be based on the Report and feedback received from the trainer organization/body and also on submission of a 15-page report and presentation made by the student towards his learning experience:

 

(C) Scheme of Annual Examination for Advance Diploma Course (2 Credits – 200 Marks)

  1. There shall be one examination at the end of the year covering Two Theory papers for 100 Marks each and also Practical/Project work / Dissertation / Viva for (200 Marks).
  2. The theory examination will be of 3 hrs. Duration and Maximum marks will be 100 for each paper i.e. V & VI. However, Paper VI which comprises of section I Entrepreneurship and Section II Case study / Problems will have 15 Marks project work and the pattern of Question Paper will be as follows.

Section I     Entrepreneurship (35 Marks)

Section II    Case Study & Problems (50 Marks)

  1. Practical/Project Work (Internal Assessment) for Advanced Diploma Course (2 Credits — 200 Marks)
First Year – Certificate Course Tour Report (Field Study Report) 50 Marks
Second Year- Diploma On the Job Training Report 50 Marks
Third Year – Advanced Diploma Dissertation & Viva 100 Marks

Evaluation Scheme

Year Course Credit Weightage
First Year Certificate course 4 credits
Second Year Diploma Course 8 Credits = 4 (Certificate Course) + 4 (Diploma Course)
Third Year Advanced Diploma Course 12 Credits = 4 (Certificate Course) + 4 (Diploma Course) + 4 (Advanced Diploma Course)

First Year

Criteria Paper Credit Total Duration
Theory – I Term Paper – I (75 Marks) 1.5 Credits (150 Marks) 3.0 Credit (300 Marks) 2 ½ Hrs. Each Paper
Paper – II (75 Marks)
Theory – II Term Paper – I (75 Marks) 1.5 Credits (150 Marks)
Paper – II (75 Marks)
Practical & Project work Paper – I 0.5 Credits (50 Marks) 1.0 Credit (100 Marks) 2 ½ Hrs. Each Paper
Paper – II 0.5 Credits (50 Marks)
Total 4.0 Credits (400 Marks)

 Second Year

Criteria Paper Credit Total Duration
Theory – I Term Paper – III (75 Marks) 1.5 Credits (150 Marks) 3.0 Credit (300 Marks) 2 ½ Hrs. Each Paper
Paper – IV (75 Marks)
Theory – II Term Paper – III (75 Marks) 1.5 Credits (150 Marks)
Paper – IV (75 Marks)
Practical & Project work Paper – III 0.5 Credits (50 Marks) 1.0 Credit (100 Marks) 2 ½ Hrs. Each Paper
Paper – IV 0.5 Credits (50 Marks)
Total 4.0 Credits (400 Marks)

 Third Year (Annual Examination Only)

Criteria Paper Credit Total Duration
Theory Paper – V 1.0 Credit (100 Marks) 2.0 Credit (200 Marks) 3 Hrs. Each Paper
Paper – VI (Project) 0.15 Credit (15 Marks)
Sec – I (Theory Entrepreneur) 0.35 Credit (35 Marks)
Sec- II (Case Study /Problems) 0.50 credit (50 marks)
Practical & Project work Paper – VII
FYBCOM		 0.5 Credit (50 Marks) 2.0 Credit (200 Marks) 3 Hrs. Each Paper
SYBCOM 0.5 Credit (50 Marks)
Dissertation & Viva TYBCOM 1.0 Credit (100 Marks)
Total 4.0 Credits (400 Marks)

 

Performance Grading (Passing Standards)

 The performance grading is 3 point ranking system as shown below:

 

GRADE MARKS
O 75 and above
A 60-75%
B 50-59%

 

The performance grading shall be based on the aggregate performance of Two Term/ Semester/Annual Examinations and Internal Assessment.

Subjects

FIRST YEAR – CERTIFICATE COURSE

PAPER I           INCOME TAX

PAPER II          SALES TAX

 

SECOND YEAR – DIPLOMA COURSE

PAPER III         INCOME TAX

PAPER IV         WEALTH TAX / CUSTOMS ACT / SERVICE TAX

 

THIRD YEAR – ADVANCED DIPLOMA COURSE

PAPER V         CENTRAL EXCISE
PAPER VI        ENTERPRENEURSHIP CENTRAL EXCISE

PAPER VII        PROJECT WORK

 

Syllabus

FIRST YEAR -CERTIFICATE COURSE

PAPER – I

Income Tax Law

Extent and application, definitions, previous years, residential status, Income which do not form part of total income; Computation of total income, heads of income; salaries; Income from house property; profit and gain from business and profession, capital gains; income from other sources.

Income of other persons including assesses total income, aggregation of income and set off and carry forward of losses, deduction from Gross total income under chapter VIA, rebate of income tax (under section 88)

 

PAPER – II

State Sales Tax Procedure and Practice

  1. Salient features of State Sales Tax act and rules made there under.
  2. Important terms and definitions.
  3. Incidental and levy of tax-when, what and how the tax is paid.
  4. Registration of dealers-Compulsory registration under the prescribed form and the requisite fee and security and surely for the purpose of registration and certificate of registration-amendment, cancelling and obtaining duplicate registration certificate and procedure thereof.
  5. Rates of taxes.

Concessional rates-when availed

Use of various kinds of forms for availing concessional rates under the respective state, sales tax procedure for applying for such concessional form and maintenance of records and issue and receipt of such declaration form a maintenance of records thereto.

Return and procedure for recovery and refund of tax.

Deposit of sales tax and filling and filing of challan in the prescribed form, filing of the returns in the prescribed form and procedure for claiming refund of tax.

Central Sales Tax-Procedures and Practice

1.Regulatory framework- An overview of central Sales tax, 1956 an overview of central sales tax act (Registration and turnover rules, 1957)

Important terms and definitions:

Dealer, declared goods, goods, place of business, Sale, sale price, turnover, interstate sale.

Principles for determining – When central sales tax is leviable, the concept of sale or purchase of goods in the course of interstate trade or commerce.

When a sale or purchase of goods takes place outside the state.

When the sale or purchase of goods is in the course of import or export.

Registration of dealers and procedures thereof-filling and filing of application registration; relevant fees payable security/surety for registration.

Grant of certificate of registration in Form 3.

Procedure for amendment, cancellation and obtaining duplicate certificate of registration.

  1. Rates of Tax

Concessional rate when available, kinds of forms for availing the concessional rates and maintenance of records related thereto.

(A)Sales to the registered dealers against Form C

Purchasers’ obligations, procedure for obtaining Form C from Sales Tax authorities and issuing of Form C to dealer. Application under prescribed form with requisite fee for obtaining Form C. Maintenance of records for receipts and issue of Form C Form2. Sellers’s obligations: Obtaining Form ‘C’ from purchasers. Maintenance of records of ‘C’ form collected and submission of ‘C’ form at the time of assessment.

(B)Sales to Government against ‘D’ Form.

Form ‘D’ – use and custody of maintenance, etc. of records of certificates in

Form ‘D’.

(C)Subsequent sale in the course of inter-state sale and receipt and issue of form

E-1 and E-2 in connection hereto.

Application for obtaining Form E-1 and E-2 and relevant fees to be paid therewith, maintenance of records E-1 and E-2 Forms for receipts.

  1. Branch and consignment transfer

Interstate transfer of goods from one office to another or principal to agent or agent to principal and issue and receipt of Form F.

Application of obtaining Form F and the relevant fee, maintenance of records of such forma and matters incidental there to form No. 5.

  1. Determination of turnover, deductions from turnover.
  2. Return of sales tax payable under the Central Sales Tax Act, 1956.

Form No. 1 – filling and filing.

Deposit of Central sales tax and filling and filing of challan in prescribed form.

 

SECOND YEAR – DIPLOMA

PAPER – III

Income Tax Procedure & Practice

Detailed Contents:

  1. Income Tax authorities.
  2. Permanent Account No.-Procedure for obtaining permanent Account No. (PAN) -filling and filling of application under form No. 49A.
  3. Computation of total income for filing of returns – Heads of income, deductions and chapter VIA, computation of Tax in case of Firm, Companies.
  4. Payment of Tax: Tax deducted at source. Advance tax, Self-Assessment Tax.
  5. Tax deducted at source:

Filing and filing of applications form for obtaining TDS number under form NO. 49 B obligation of the person making payment, who and when the person is liable to deduct tax at source. Procedure and rate of tax deducted at source on various payments.

Employers Obligations:

Stage I : Certificate to be issued to the recipients – filing and issue of the various TD form 16

Stage II : Deposit of tax deducted at source – filling and filing of the challan and deposit of tax.

Stage III : Submission of returns of TDS under Form No. 24 & Form No.26.

Recipients Obligations :

To obtain TDS certificate from payer, filling and filing of relevant certificate for lower or no deduction of tax a source.

  1. Advance Tax -:

Who is liable to pay advance tax, computation of advance tax, Instalment and due date of advance Tax, interest payable by the assesses. Filing of Challan and deposit of Advance Tax.

  1. Self-Assessment Tax –

Filing of the challan and depositing of the tax thereof; interest under self-assessment.

Return of Income: who is liable to file return of income, time limit, return of loss, Belated return, Revised Return, Defective Return, Return by whom to be signed, filling and filing of Return of income under :

Form No. 1: In case of companies other than claiming exemption under section 11.

Form No.2: For assesses (other than companies and those claiming exemption under section 11). Whose total income includes Profit and Gain from business and profession.

Form No. 3 A: For assesses including companies claiming exemption under section 11.

Note: practical Training on the Paper is essential.

Assessment Procedure: Inquiring before Assessment under section 143 (1), Regular Assessment under section 143 (2) best judgement assessment income escaping assessment, issue of notice where income has escaped assessment, time limit for Notice, Time limit for completion of · assessment and reassessment.

Post Assessment Procedures

  1. Refund: who can claim refund. Form No.30 for refund. Time limit

for claiming refund, Refund on appeal, interest on refunds.

  1. Rectification of mistake(s).
  2. Appeals and revisions: When an assesses can file appeal, appellate

Authorities, procedure for filing appeal, filling and filing of Forms No.35, Form

No.36, time limit for filing appeal, Revision by Income Tax Commissioner.

  1. Penalties & Procedure: Procedure for imposing penalties, waiver of

Penalty, nature of default and penalties imposable.

 Transfer of moveable property.

Tax Clearance Certificate & exemption certificate procedure.

 

SECOND YEAR – DIPLOMA

PAPER – IV

Income Tax Procedure & Practice: Wealth Tax

  1. Regulatory framework and overview of Wealth Tax Act, 1975 and Wealth

Tax Rules, 1957.

  1. Wealth Tax Authorities.
  2. Important terms and definitions, Valuation date, Assessment Year, meaning of assets, net wealth, debt, deemed asset, exempted assets.
  3. Exempted Assets, Valuation of immovable property, & jewellery, computation of Net Wealth, Computation of Wealth Tax, filling of challan for payment of wealth tax and deposit tax.

5.Return of wealth tax, limit for filing return filling and filing of return of wealth.

  1. Assessment and post assessment procedure in brief.

Procedures and Practice: Customs

Details of Contents:

  1. Role of customs in international trade.
  2. Organisation of customs in India administrative and operation authorities.
  3. Regulatory framework – An overview of Customs Act, 1961; An overview of

Customs Tariff Act, 1975.

Important terms and definitions:

 Assessable value baggage, bill of entry, suitable goods, duty exporter foreign going vessels, aircraft goods, import manifest, importer, prohibited goods, shopping bill, stores, bill of lading, export manifest DOE, FAS, CIF, GATT, Letter of Credit.

  1. Kinds of Duties – basic auxiliary, additional or countervailing: Basis of

Levy – advelorem, specific duties.

  1. Prohibition of exportation and importation of goods and provisions

Regarding notified and specific goods.

  1. Import of goods – free import and restricted import, Types of restricted imports – prohibited goods, canalised goods, import against licensing, types of import of cargo, import of personal baggage, import of stores.

Import of Cargo

(a) Import by land, sea or air route

(b) By post clearance procedure – for home consumption for warehousing ex-bond clearance.

Steps and documents to be prepared and filed, via. Bill of Entry.

Form No. 22 bill of entry for home consumption

Form No. 23 bill of entry for warehouse

Form No 24 Shipping bill for ex-bond clearance for home consumption and other accompanying documents.

Clearance Procedure for import by post.

Clearance of Baggage-import of Baggage – meaning and kinds of baggage, rules and procedure of import thereof – general passenger, tourist passenger and transfer of residence passenger (Form No. 37 – Form of baggage declaration)

  1. Export of goods-free export and restricted exports;

Types if restricted exports — prohibited exports, canalized experts, exports against licensing;

Types if exports – Export of Cargo; export of baggage

Types of exporters – Manufacturer Exporter and Merchant exporter;

Export of cargo – (a) by land, sea and air route (b) by post clearance procedure – procedure and filling and filling of relevant documents.

– Form No. 94 – Shipping bill for Export of suitable goods

– Form No. 95 – Shipping bill for Export of duty-free goods.

-Form No. 96 – Shipping Bill for Export of duty-free goods ex-bond

-Form No.98 – Bill for Export dutiable goods

-Form No. 99 – Bill for Export of duty – free goods

– Form No 100 – Bill for Export of duty – free goods ex-bond

Duty drawback – Meaning/Scheme, Procedure and documentation thereof.

Form No. 93 – Shipping bill for export of goods under claim for duty drawback.

-Form no. 97 – Bill for export of goods under claim for duty drawback.

SERVICE TAX

  1. Definitions – Assesses, service Tax, Taxable Services
  2. Charges of Service Tax
  3. Valuation of Taxable Services
  4. Payment of Service Tax
  5. Registration
  6. Furnishing of Returns

THIRD YEAR – ADVANCED DIPLOMA

PAPER V

Central Excise

  1. Nature of meaning of Central Excise – Excise and Central Excise; Distinction between Central Excise duties and Customs, Sales Tax, Octroi Duty.

Basis of Excise Duty – Specific duty, ad-valorem duty levy of slabs, compounded duty. Levi ability – on what duty is leviable and who is liable to discharge the duty liability. Kind of excise duty – Basic, additional duty of excise, special duty.

  1. Organisation of Central Excise in India – Administrative and operational authorities.
  2. Regulatory Framework – An overview of Central Excise and Salt Ac, 1944; An overview of Central Excise Tariff Act, 1985; Central Excise Rule 1944.

Important terms and definitions — Assesses, Assessable value, excisable goods, manufacture, manufacturer.

  1. General Procedure under Central Excise:
  2. Registration for Central Excise – Purpose and procedure thereof, exemption from registration, filling of declaration for claiming exemption, forms of application for registration and filling and filing of the same.
  3. Classification lists -filing and submission of classification lists and its approval.

Form I – classification lists of excisable goods provided.

  1. Price lists – when prior approval for price lists required, when submission of price lists not required. Submission of price lists under Part I and Part VII.

Valuation of excisable goods – Items included and excluded in the value.

D. Maintenance of production records – RG 1 Register of daily production; Stock Register for issue of raw materials under Form No.RG 23 A (Part I); Account raw material in form No.4.

 

Clearances:

Type of Clearance

Clearances of excisable goods under physical control, self-removal procedure. compounding scheme, clearance of non-excisable goods; removal of goods for home consumption; removal of goods for exports.

  • Removal of goods for home consumption
  • Clearance under physical control – making an application under Form No. AR 1 to circle Inspector before removal of goods.

Preparation of TR 6 and depositing of duty, removal of excisable goods under GP I.

  • Removal of goods under compounded levy scheme-Application for exercise of this option.
  • Self-removal procedure – applicability and its salient features – Record based control and production-based control.

 

Depositing of excise duty under challan TR 6.

Preparation of GP 1 and Maintenance of other records of removal like P.L.A., RG23A Part II Register.

(c) Clearance of non-excisable goods.

(ii) Removal of goods for export:

Export of excisable goods, excise concession in case of exports. Types of exporters – Manufacturer exporter and merchant exporter. Export of excisable goods under claim for rebate, export under bond and procedures thereof.

 

CENVAT

What is CENVAT, salient features of CENVAT

CENVAT declaration under Rule 57 G for claiming CENVAT under Rule 57A.

Small Scale Industry

  • Eligibility of SSI which are exempted from licensing control.
  • SSI availing concession rate of duty. General Exemption in small scale Exemption Scheme under Notification No. 175/86.

Book of accounts, records and their Preservation –

(a) Records – RG I, EB – 4 for daily production and clearance.

(b) Account of Principal raw material

(c) CENVAT and Proforma Credit Record.

RG 23 A (Part I)

(d) Personal ledger account

(e) Goods received for reprocessing.

(f) Excise Control Code No.

 

Return

RT – 5 periodical /Quarterly Return of material used.

RT – 11 For obtaining excisable goods for special industrial purposes without

payment of whole or part of the duty and state the nature and quantity of

such goods used for finalized products.

RT – 12 Monthly return under S.R.P.

 

PAPER VI

SECTION – I ENTERPRENEURSHIP (50 Marks)

 

ENTERPRENEURSHIP (Theory — 35 Marks)

  • Characteristics and qualities of an entrepreneur
  • Role of Government subsidies
  • Selection of products / services
  • Project report
  • Choice of Technology
  • Quality of Technology
  • Quality and Manpower Management
  • Sources, uses and management of finance
  • Sales & marketing — Import-Export Management
  • Office, Accounts & Tax Management

 

ENTERPRENEURSHIP (Project – 15 Marks)

SECTION – II CENTRAL EXCISE (50 Marks)

Central Excise — Problems based on syllabus of Paper V.

 

PAPER VII: PROJECT WORK (200 MARKS)

FIRST YEAR – CERTIFICATE COURSE

On-the-job Training Report (50 Marks).

 

SECOND YEAR – DIPLOMA COURSE

On-the-job Training Report (50 Marks)

 

 THIRD YEAR – ADVANCED DIPLOMA COURSE

 Project Work at T.Y.B.Com. (100 Marks)

Retail Marketing

Retail Marketing

Objectives:

  • An extensive certificate course to explain you the basics of retail, retail store operations, performance matrices, designing market, promotional strategies with focus on FDI.
  • The comprehensive certificate course in retail management develops practical understanding of the retail sector covering crucial areas like retail buying, category management, retail store operations and customer marketing, FDI.
  • The course gives real world understanding of the complete retail sector with focus on FDI and prepares the participants to get ready for the rewarding career in the retail sector.
  • The successful participants are ready to be employed in profiles such as category managers, retail buyers, supply chain and logistic managers, brand managers, sales managers, store managers, department managers and project managers.
  • Retail Marketing course emphasizes on the role of retailing in the distribution of goods, particularly giving importance to the management of retailing including buying, selling, accounting, organization and legal considerations. Focus will be on consumer packaged goods, marketing analysis in main stream and retail venues.

Eligibility:

  • A bonafide student of the institution / college of any stream shall be eligible to take admission to this course for Certificate Course in Retail Marketing

Duration of the Course:

  • One Year

 

Award of Certificate / Diploma / Advanced Diploma:

Certificate shall be awarded to a student on successful completion of one Year. 

 

Examination Pattern:

Total Marks                                  250

Theory                                            Paper I : 75 Marks

                                                        Paper II : 75 Marks

Project                                             Report: 40 Marks

                                                        Presentation: 10 Marks

Paper Pattern:

Question 1                               Conceptual Question/                                                  Objective type Question

a – Explain the following any five (5 marks)

b- True or False with reasons any five (10 marks)

 15 Marks

 
Question 2                               From Unit 1                                                                                                               (Answer any 2 from the following)

 

 20 Marks

 
Question 3 From Unit 2                                                                                                             (Answer any 2 from the following)

 

 20 Marks

 
Question 4 From Unit 1 and 2                                                                                                     Write short note (any four)

 

 20 Marks

 
Total 75 Marks

 

 

Syllabus

Paper I

Unit 1

  1. Marketing -Meaning, features, importance, functions and of marketing and types
  2. b) Introduction to Retail Marketing

Introduction – Scope of retailing, role functions and importance, basic principles of good retailing, benefits of retailing.

  1. c) Evaluation of Retailing                    

Factors affecting Indian retail industry, benefits – manufacturers, wholesalers, National economy.

  1. d) Building and sustaining relationship through customer value

How can retailers create customer valued Customer complaints and does e-tailing correct some of the complaints? Or create new about customer complaints.

What is meant by buzzword relationship marketing? Life style marketing.

Which stores do you visit again and again? Why? How can retailers build relationships with their customers? Do consumers desire unique, personalized shopping? Or do they want to save time?

What can be learn about custom service?

  1. e) Retail through shopping mall

Retail Scenario at mini metro city.

 

Unit II –

Types of Retailing

  1. Store based retailers                                                                                                                                                                      
  2. Ownership – (i) Independent stores (ii) Chain shop (ii) Franchise stores (iv) Leased departmental stores (v) Vertical marketing system (vi) Consumer Cooperative marketing (Advantages and services offered by them).
  3. Strategy mix – (i) Food oriental retailer (ii) Convenience stores (iii) Conventional super market (iv) Food based super market (v) Combination stores (vi) Box stores (vii) Warehouse stores (meaning, advantages and uses)
  4. General Merchandise Retailer – (i) Specialty store (ii) Variety store (ii) Departmental store (iv) Off Price Retailer (v) Membership club (Advantages and services offered)
  5. Service – Goods retail mix – meaning, advantages
  6. Non-store based Retailers (20)
  7. a) Traditional – (i) Direct marketing (i) Direct selling (iii) Vending machine (iv) Catalogue marketing (v) T.V. home shopping.
  8. b) Non Traditional based Retailers – (i) World wide web () Video Kiosk (iii) Video catalogue, etc.

 

PAPER – II

Unit I

  1. Retail Marketing Mix

Introduction, scope at retailing, elements at retail marketing mix

  1. Retail purchase decision                                      

Performance metrics – conversion rate, time spent in the store, interception rate, personal recognition, approaching the trail room as close of sale.

  1. Retail Consumer Buying                                                   

Factors influencing buying behaviour -functions and services offered

  • Reference group – family – roles and status, personal factors influencing buying behaviour, occupation and economic circumstances, personality and self-concept.
  • Psychological factors influencing buying behaviour, motivation, perception, learning, beliefs and attitudes.

Strategic issues in retailing.                                                                                             

  1. a) Retail consumer services – Free standing structures – Traditional Business Districts, Traditional shopping centres – community shopping centres, regional shopping centres – functions and services offered.
  2. b) Retailing through shopping mall – Emerging trends – Retail scenario of mini metro city.

 

Unit II                                                     

A          Strategic planning in Retailing

  1. a) Developmental Retail Strategy

(i) What are your goals? Who are your customers? If so, what is the marketing mix and location that will let achieve your goals? How can you control your activities and predict those?

  1. i) Using service concept typology
  2. ii) Service retailing – Intangibility, inseparability, perishability and variability

iii) Using consumer evaluation factors for service quality evaluation.

iv) Strategic planning process – retail consistency.

b) Retail Planning and Networking

(i) Market segment – market penetration, market development, retail format development, diversification, selecting target markets, obtaining resources needed to compete

(ii) Establishing and maintaining – Retail Image (retail Positioning) Retailers use the concept of positioning in creating their desired image. Retail positioning image value added by Retailer’s by providing various utilities – Form, Time, Place, Possession, etc.

B         Store Image – Retail marketing decision – process and steps               

C         Global Marketing – Online shopping – Automatic vending, franchising – Types of       

            franchises – advantages and limitation.     

Practical Work in the field of:

  • Consumer Research
  • Marketing Research
  • Project on particular product
  • Workshop
  • Seminar
  • Guest Lecture

 

Books recommended:

  1. Retailing Management – Swapna Pradhan
  2. Retail Marketing Management – Swapna Pradhan
  3. Retail Management – Gibson Vedamani
  4. Retail Management – Levy and Weitz
  5. Channel Management and Retail Management – Meenal Dhotre
  6. Retail Marketing Management – David Gilbert
  7. Retail Management – Ron Hasty and James Reardon
  8. Retail Management – Analysis, Planning and Control – David Walters
  9. Marketing Management – Philip Kotler
  10. Retail Marketing Management – V. M. Kulkarni
  11. Market Concepts and Strategies – William M Pride and OC Ferrel

Tourism and Travel Management

TOURISM & TRAVEL MANAGEMENT

Objectives

The objectives of the course are to prepare and guide the youth of today in acquiring knowledge, skills and attitude for self-employment and market oriented jobs.

Eligibility:

A bonafide student of the institution / college of any stream shall be eligible to take admission to this course for the first year. On completion of the First Year Certificate Course, a candidate can seek admission to Second Year for Diploma Course. Every candidate seeking admission to Third Year, i.e. for Advanced Diploma in the respective Course, must have completed Certificate and Diploma Courses.

 

Duration of the Course:

  1. Certificate Course: One Year
  2. Diploma Course: Two Years (After successful completion of certificate course )
  3. Advanced Diploma: Three Years (After successful completion of Diploma Course)

Number of students shall not be more than 40 in any of the Course.

Award of Certificate / Diploma / Advanced Diploma:

Certificate shall be awarded to a student on successful completion of 1st Year. 

Diploma shall be awarded to a student who has already been awarded certificate for the first year and on successful completion of 2nd Year. 

Advanced Diploma shall be awarded to a student who has already been awarded Diploma in second year and on successful completion of 3rd Year. 

Examination scheme:

(A) Scheme of Semester / Term End Examinations and internal Assessment:

(400 Marks)

The aggregate of the two examinations and internal assessment will be taken to judge the criteria for passing. Candidates have to score minimum 50% marks at the Theory and Internal assessment separately.

(i) Semester / Term End Examinations                                                   (300 Marks)

(a) There shall be two examinations – one each held at the end of each term/semester for Certificate & Diploma Courses.

(b) The examination shall be of 2.5 hours duration for all papers.

(c) It will cover the portion prescribed for that term.

(d) There shall be 8 questions. One question may be compulsory Five questions have to be answered.

(ii) Internal Assessment / practical                                                          (100 Marks)

It shall comprise of the following:

  1. a) Two assignments and the class presentation.
  2. b) Group discussion
  3. c) Periodical class tests or Quiz
  4. d) Organising related academic activities, mannerism and exhibit of leadership qualities.
  5. e) Research project or other Internship.

 

(B) On the job training:

(i) A student has to successfully complete minimum three weeks of On the-job-training at the allotted/approved organization.

(ii) The assessment for this criteria will be based on the Report and feedback received from the trainer organization/body and also on submission of a 15-page report and presentation made by the student towards his learning experience.

 

(C) Scheme of Annual Examination for Advance Diploma Course (2 Credits – 200 Marks)

a)There shall be one examination at the end of the year covering .Two Theory papers for 100 Marks each and also Practical/Project work / Dissertation/ Viva for   (200 Marks).

  1. b) The theory examination will be of 3 hrs. duration and Maximum marks will be 100 for each paper i.e. V & VI. However, Paper VI which comprises of section I Entrepreneurship and Section II Case study / Problems will have 15 Marks project work and the pattern of Question Paper will be as follows.

Section I      Entrepreneurship (35 Marks)

Section II      Case Study & Problems (50 Marks)

 

  1. D) Practical’s/Project Work (Internal Assessment) for Advanced Diploma Course

(2 Credits -200 Marks)

First Year – Certificate Course

  • Tour Report (Field Study Report)                                  50 Marks

Second Year- Diploma

  • On-the-job training Report 50 Marks

Third Year – Advanced Diploma

  • Dissertation & Viva 100 Marks

Evaluation Scheme

 

First Year – Certificate Course

Criteria Paper Duration
Theory –

I Term

 

 

 

II Term

 Paper – I (75 Marks)

Paper – II (75 Marks)

 

Paper – I (75 Marks)

Paper – II (75 Marks)

 

  

 

2.5 hrs Each Paper
Practical & Project Work Paper – I (50 Marks)

 

Paper – II (50 Marks)

  
Total 400 Marks  

 

Second Year – Diploma Course

Criteria Paper Duration
Theory – I Term

 

II Term

 Paper – III (75 Marks)

Paper – IV (75 Marks)

 

Paper – III (75 Marks)

Paper – IV (75 Marks)

 

  

 

2.5 hrs Each Paper
Practical & Project Work Paper – I (50 Marks)

 

Paper – II (50 Marks)

  
Total 400 Marks  

 

Third Year – Advanced Diploma Course (Annual Examination Only)

Criteria Paper Duration
Theory

 

 

 

 

 Paper – V (100 Marks)

 

Paper – VI (Project) (15 Marks)

 

Sec – I (Theory Entrepreneurship) (35 Marks)

 

Sec – II ( Case Study / Problems) (50 Marks) 

  

 

3 hrs Each Paper
Practical & Project Work, 

Dissertation & Viva

 

 Paper – VII

 

First Year (50 Marks)

 

Second Year (50Marks)

 

Third Year (100Marks) 

  
Total (400 Marks)  

 

Performance Grading (Passing Standards)

 The performance grading is 3 point ranking system as shown below:

 

GRADE MARKS
O 75 and above
A 60-75%
B 50-59%

 

The performance grading shall be based on the aggregate performance of Two Term/ Semester/Annual Examinations and Internal Assessment.

 

Subjects

FIRST YEAR                                   CERTIFICATE COURSE

PAPER-I                                             TOURISM BUSINESS

PAPER – II                                        TOURISM PRODUCT

 

SECOND YEAR                              DIPLOMA COURSE

PAPER – III                                       TOURISM MARKETING

PAPER – IV                                      TRAVEL AGENCY & TOUR OPERATORS BUSINESS

 

THIRD YEAR                                  ADVANCED DIPLOMA COURSE

PAPER-V                                           FRONTIERS OF NEW TOURISM

                                                            SECTION -I (Sr. 1 – 4)

                                                            SECTION – II (Sr. 5-8)

 

PAPER – VI                                        SECTION -I               ENTREPRENEURSHIP

SECTION – II            CASE STUDIES / PROBLEMS

 

PAPER-VII                                         PROJECT WORK

 

Syllabus

Certificate Course

PAPER-I: TOURISM BUSINESS

This paper covers concept dimensions, trends and futuristic study in tourism.

  • An Introduction to tourism –

History, Nature, Definition, Traveller Travel Terminology Abbreviations and Codes, Visitor, Tourist, Excursionist,

  • A conceptual Frame work of tourism – Static, Dynamic and consequential Elements.
  • Components of tourism — Area, Accessibility, Accommodation and Amenities.
  • Forms of tourism – Types and Typology of tourism, Domestic – International Tourism, Long Haul, Short Haul Tourism. Leisure, Religion, Pilgrimage, Health, Culture, Adventure, Convention, Incentive, Business Tourism etc.
  • Organisations in promotion of tourism

WTO/IATA/UFTAA/ICAO NATO/Warsaw Convention / TAAI / ITDC / MTDC etc.

  • Role of transport in tourism growth and Development

Roadways, Railways, Airways and Waterways.

  • Impact of tourism – (Positive/Negative) Socio-Cultural, Economic, Physical and Environmental.
  • Growth and development of tourism in India, Potential of domestic tourism in India.

 

PRACTICALS AND PROJECT WORK:

  • Visit to: Department of Tourism and other state Tourism Development Corporation

(i.e. MTDC, RTDC)

  • Visit to Bus station, Railway Station, Airport and Seaport. Procedure of Reservation, cancellation and to learn about amenities at various places.

Recommended books:

  1. Cristopher J. Holloway: The Business of Tourism: Macdonald and evans, 1983
  2. A K Bhatia: Tourism Development Principles and Practice, Sterling
  3. Anand M. M.: . Publishers (P) Ltd. New Delhi
  4. Kaul R. H.: Tourism and Hotel Industry in India. Sterling Publishers (P) Ltd, New Delhi
  5. IITM: Dynamics of Tourism: A Terrilogy. Sterling Publishers (P) Ltd, New Delhi.
  6. IITTM: Growth of Modern Tourism Monograph IITTM, New Delhi, 1989
  7. Burhat & Madlik: Tourism Past, Present & Futurem Heinemann, London.
  8. Wahab, S. E.: Tourism Management: Tourism International Press, London, 1986
  9. Brymer, Robert A.: Introduction to Hotel and Restaurant Research Management : Hub Publication Co., Lowa 1984
  10. Riccline J. R. Brent: Travel and Tourism Hospitality Research, London, 1982
  11. Surinder Aggarwal: Travel agency Management: Communication India, 1983.

PAPER – II  TOURISM PRODUCT

This paper deals with tourism products mainly covering tourism reference to India resources with

  • Tourism Resources – Definition and differentiation

– Natural Resources: Relief Features, Climate, Flora Fauna.

 – Cultural Resources: Arts, Crafts, Heritage, Dance, Festivals etc.

– Man made Resources: Museum, Aquarium, Water Parks, Films Cities etc.

  • Resources and Resource use-patterns in the past, present and a future perspective.
  • Tourism Resources of India.
  • Natural Tourism Resource – Rich diversity in landform and landscape, outstanding geographic features, climate, water bodies, flora and fauna.

– Tourism Resources Potential in Mountains with special reference to Himalayas.

 – India’s main desert area, their geological structure, development of desert tourism, Desert Safaris, Desert Festivals, Facilities and Trends.

– Coastal Areas, Beaches and Islands – Coastal and Beach tourism in India, Island tourism with reference to Andaman and Nicobar Islands.

  • Tourism Development Strategies with reference to Natural Resource tourism in India.
  • Socio Cultural Resource – Art and Architectural Heritage of India, Glimpses of India’s architectural styles adopted over ages, Historical monuments, ancient medieval and modern – their spatial and regional, dimension, religious and spiritual centres, fairs and festivals, craftsmanship, folk customs, costumes, monuments, museum, art galleries and libraries – their location and assets.

– Performing arts of India, Dance Styles, Centre of learning and performances, India folk dances.

– Music and Musical Instruments, Different Schools of Indian Music.

 – Handicraft of India – Regional Variation – a potential resource.

– Indian Folk Culture, Customs and Costumes. Manmade Resources in Indian – Created Tourist Attractions for Entertainment, Academic, Scientific and Industrial purposes.

 

PRACTICALS AND PROJECT WORK: •

  • Usage of various Maps

Map Reading and Interpretation (World / India / States/District and City)

  • Filling Blank Maps: India and states Reading and Analysing Time tables: Airways, Railways, Roadways and Waterways

 

Recommended books:

  1. Percy Brawn: Indian Architecture Hindu and Buddhist Period
  2. Harie J.C.: The Art and Architecture of Indian Sub-Continent
  3. Bhartiya Vidya Bhavan: Imperial Unity
  4. Bhartiya Vidya Bhavan: Classical Age
  5. Acharya Ram: Tourism & Cultural Heritage of India ROSA Publication (Jaipur 1986)
  6. Basham AL: The Wonder that was india Rupa and Co. Delhi, 1988
  7. Basham AL: The Gazatteer of Indian History and culture, Vol. 2 Publication Division, Ministry of Information and Broadcasting, Government of India, 1988.
  8. Hussain, A. A: The National Culture of India, National Beek Trust, New Delhi, 1987
  9. Mukherjee RK: The culture and Art of India, George Allen Unwin Ltd. London, 1959
  10. The Treasures of India: Marg Publication, Bombay. Museums

DIPLOMA COURSE

PAPER –III: TOURISM MARKETING

Tourism business has to be customer oriented. The multi-pronged developments in the global socio-economic environment make it essential that tourism industry which is internationally competitive now, prioritizes innovative marketing practices.

This course focuses on the aspects related to principles, practices, policies and strategies in tourism marketing.

  • The concept of Marketing, tourism marketing, nature, marketing in the hospitality industry and travel industry characteristics of Hospitality – travel and tourism marketing – Linkage in tourism and other sectors (Travel Agency, Accommodation, Catering Transport and other amenities), Customer orientation and satisfaction, Tourism Marketing in India.
  • Tourism product – Concept – Salient features, product life cycle, Tourism product planning, product strategy and Branding. Destination Marketing
  • Tourism market analysis – Segmentation and its Viability (measurable, accessible, substantial, durable, defensible and competitive) and categories (product related, geographic, socio-economic and psychographic), market potential, Market Survey, Marketing Management Philosophies.
  • Tourism Pricing -objectives, policies, strategies.
  • Tour Packaging concept, characteristics, Methodology, Considerations and Pricing of tour Packaging.
  • Marketing and Advertising, Publicity aids – Books, Periodicals, Brochures, Posters, handouts, press releases, audio-visuals etc.
  • Tourism Marketing and Public Relations.
  • Planning Process in Marketing, Market Research, Tourism Finance.

 

PRACTICALS AND PROJECT WORK:

  • Visit to Travel Agencies,
  • Visit to Tour operators
  • Visit to Hotels – (Room Reservation Front Desk, Guest Folio)
  • Making Itineraries
  • Tour Costing exercises
  • Familiarizing with Modes of communication –

Phone/PBXEPBX/Fax/Computer/Email/Internet Good Communication skills

Recommended books:

  1. Kotler, Philip: Marketing Management, Universal publications, New Delhi
  2. Maccarthy, L.K.J.: Basic Marketing-A Management approach
  3. Douglas Foster: Travel and Tourism Management
  4. Negi, M. S.: Tourism and Hoteliering
  5. Wahab, S. Grampter, L.: Tourism Marketing, Tourism International press, London, 1976
  6. Stephen F. Witt & Luiz: Tourism Marketing and Management Moutinch Handbook, Brentice Hall, New Work, 1985
  7. Renal A. Nykiel: Marketing in Hospitality Industry (2ne Ed.) Van Nestrand Reinhold, 1986
  8. Maclean, Hunter: Marketing Management (Tourism in your Business) Canadian Hotel and Restaurant Ltd., 1984.
  9. Philip Kotler: Marketing for Hospitality & Tourism, John Bowen, James Makens
  1. Bhatia, A.K.J.: Tourism Development – Principles and Policies Sterling Publisher, 1991, New Delhi
  2. William Cordve: Travel in India
  3. National Publishers: The World of Travel, National Publisher Delhi, 1979

 

ADVANCED DIPLOMA COURSE

PAPER-V: FRONTIERS OF NEW TOURISM

Tourism had phenomenal growth in the later part of 20″ century. Tourism has to be rationalized to meet the needs and challenges of present and these are to be met with professional management and careful planning. This paper covers various emerging issues, concerns and challenges. It also throws light on the emerging concepts for effective development of tourism and the technology which supports the development.

  1. Tourism Development – relevant concepts and approaches for effective tourism development Tourism and its dynamics
  2. Role of Environment in tourism development – Physical cultural, political, economic etc. – Impacts of tourism on natural, cultural environment. Economic impacts of tourism
  3. Destination Development – Tourism and carrying capacity, Management aspects and strategies, Destination growth Management planning – land Management, Visitor Management, Traffic Management Facilitation Management.
  4. Tourism and Manpower, development – needs and approach
  5. Global code of Ethics for tourism – rationale of reconciling environmental protection, economic development, fight against poverty and terrorism.

Ten commandments:

Tourism ‘s contribution to mutual understanding, A vehicle for individual and collective fulfilment, A factor of sustainable development, A user of cultural heritage of mankind and contributor to its enhancement, A beneficial activity for host countries and communities, Obligations of stake holders in tourism development, Right to tourism, Liberty of tourist movements, Rights of workers and entrepreneurs in the tourism industry, Implementation of the principles of the global code of ethics for tourism.

  1. Tourism Policy and Planning – policy analysis tourism legislation – consumer protection in tourism National Action Plan and policy measures for development of tourism in India.
  2. Alternative tourism and Mass tourism, MICE tourism, Health tourism, Sustainable tourism, Eco tourism etc., Rio declaration on environment and development
  3. Information – Communication and Automation. Techniques of Communication, data collection, role tour guides. Information technology, role of computers, Internet, CRS, GDS, India Travel Mart, World Travel Mart Tourism and Travel Trade Fair.

Recommended books:

  1. Burhat Madlik: Tourism – Past, Present and Futur
  2. Romilla Chawla: Tourism in the 21 Century
  3. Young George: Tourism
  4. Cooperetal: Tourism Principles & Practice
  5. Foster:   Travel and Tourism Management
  6. Shaloo: Sharma: Indian Tourism Today
  7. P.Bez: baruah: Frontiers of New Tourism
  8. Pearce: Tourism Development
  9. K.Bhatia: Tourism Development
  10. K. Bhatia: Tourism Planning and Development
  11. Gunn: Successful Tourism Planning
  12. Pran Nathseth: Interational Eco Tourism
  13. Prabhas Chumbra: Tourism – A New Perspective
  14. Bums / Holder: Tourism Development in India
  15. Leela Shelley: Indian Eco Tourism
  16. Ratandeep Singh: Year Book of Tourism statistics
  17. WTO: Tourisms: a New Perspective
  18. Cyber space: Yellow Pages (CD Rom)

PAPER VI:

SECTION – I

 ENTREPRENEURSHIP –  (Theory – 35 Marks)

  • Characteristics and qualities of an Entrepreneur
  • Role of Government subsidies
  • Selection of product/services
  • Project report
  • Choice of Technology
  • Quality and Manpower Management
  • Sources, uses and management of finance
  • Sales & marketing – Import-Export Management,
  • Office, Accounts & Tax Management

 

SECTION – II (Case Study / Problems – 50 MARKS)

 

ENTREPRENEURSHIP  (PROJECT – 15 Marks)

Questions based on case studies and practical questions on the application of theory of paper V.

 

PAPER VII :                                    PROJECT WORK                                  (200 MARKS)

  • FIRST YEAR – CERTIFICATE COURSE

Tour Report – Field Report                                                     (50 Marks)

 

  • SECOND YEAR – DIPLOMA COURSE

On-the-job Training Report                                                   (50 Marks)

 

  • THIRD YEAR – ADVANCED DIPLOMA COURSE

Dissertation / Viva                                                                 (100 Marks)

Child Care and Child Development

Child Care and Child Development

 

Objectives:

The objective of this course is to introduce skill enhancing, market-oriented employment facilitating or self-employable career oriented add-on course for the undergraduate students along with the studies in the regular conventional degree in Arts, Science / Commerce. At the end of the I, II, III year, the students will be equipped with a Certificate / Diploma / Advanced Diploma in Child Care and Child Development

 

Eligibility:

A bonafide student of the institution / college of any stream shall be eligible to take admission to this course for the first year. On completion of the First Year Certificate Course, a candidate can seek admission to Second Year for Diploma Course. Every candidate seeking admission to Third Year, i.e. for Advanced Diploma in the respective Course, must have completed Certificate and Diploma Courses.

 

Duration of the Course:

  1. Certificate Course: One Year
  2. Diploma Course: Two Years
  3. Advanced Diploma: Three Years

Number of students shall not be more than 40 in any of the Course.

 

Award of Certificate / Diploma / Advanced Diploma:

Certificate shall be awarded to a student on successful completion of 1st Year. 

Diploma shall be awarded to a student who has already been awarded certificate for the first year and on successful completion of 2nd Year. 

Advanced Diploma shall be awarded to a student who has already been awarded Diploma in second year and on successful completion of 3rd Year. 

 

Examination Scheme:

 

First Year: Certificate in Child Care & Development

Units No Subject Theory

               

 Internal Assessment TOTAL
Term –I Term -II
1.1 Foundation of Human

Behaviour

 50 50 50 150
1.2 Child Development –I 50 50 50 150
1.3 Practicum       100
    Grand Total 400

 

  • Student shall obtain 40% of the total in each paper for the successful completion of the course and to award the Certificate.

 

Second Year : Diploma In Child Care & Development

Units No Subject Theory

 

 Internal Assessment TOTAL
Term –I Term -II
2.1 Child Development –II 50 50 50 150
2.2 Child And The Society 50 50 50 150
2.3 Practicum       100
    Grand Total 400

 

  • Student shall obtain 40% of the total in each paper for the successful completion of the course and to award the Diploma.

 

Third Year:  Advanced Diploma In Child Care & Development

Units No Subject Theory

 

 Internal Assessment TOTAL
Term –I Term -II
2.1 Psychopathology And Children with Special Needs 50 50 50 150
2.2 Child Counselling And Testing 50 50 50 150
2.3 Practicum       100
    Grand Total 400

 

  • Student shall obtain 40% of the total in each paper for the successful completion of the course and to award the Advanced Diploma.

 

 

 

 

 

 

 

 

Syllabus:

FIRST YEAR: CERTIFICATE COURSE IN CHILD CARE AND DEVELOPMENT

 

UNIT 1.1: FOUNDATIONS OF HUMAN BEHAVIOR

Objectives:

  1. To provide students the basic knowledge of psychology for understanding human development.
  2. To promote in the students, an understanding of various areas in psychology such as learning, cognition, motivation, emotion, personality, as well as the application in these areas.
  3. To introduce the students to the concept of abnormal psychology and it’s content.

 

SECTION-I (TERM-1)

  1. Introduction to Psychology.
  2. a) Psyche and Science.
  3. b) The many viewpoints in psychology and their origins.
  4. c) Contemporary perspectives in psychology.
  5. d) Speciality areas of modem psychology
  6. e) Scientific methods: How we can learn about behaviours and mental processes?
  7. f) What we know about behaviour? Some starting points.
  8. Learning
  9. a) Definition of learning.
  10. b) Classical Conditioning: Learning by association.
  11. c) Operant Conditioning: Learning from the consequence of your behaviour.
  12. d) Extinction: Learning when to quit.
  13. e) Theoretical Interpretations of Learning
  14. Memory
  15. a) Three stage of memory: An information processing view.
  16. b) Forgetting and why it occurs.
  17. c) Biological basis of memory.
  18. Motivations & Emotion.
  19. a) Definition of Motivation and Emotion.
  20. b) Primary Motives.
  21. c) Psychological Motives.
  22. d) Emotions.
  23. e) Aggression: Emotional and Motivational aspects.

 

 

SECTION-II (TERM -IT)

  1. Personality.
  2. a) Definitions.
  3. b) Factor influencing development of personality.
  4. c) Theories of personality.
  5. d) Personality Assessment.
  6. Stress and Coping.
  7. a) Stress: Challenges to coping.
  8. b) Stress reactions.
  9. c) Factor that influence reactions to stress.
  10. d) Changing health-related behaviour patterns.
  11. Communications & Interpersonal Skills.
  12. a) Definitions.
  13. b) Process of Communications.
  14. c) Types of Communications.
  15. d) Barriers to Communications.
  16. e) Effective Communications.
  17. Basics of Statistics.
  18. a) Scores
  19. b) Continuous and Discrete series.
  20. c) Frequency Distribution.
  21. d) Histogram and Frequency Polygon.
  22. e) Measures of central tendency.

Reference Books:

  • Baron, R. A. (2000) Psychology, (5th ) Prentice Hall of India.
  • Lahey, B. (1998) Psychology ( 6th) New Delhi. Tata – McGraw: Hall
  • Dr. & Schultz, S. E. (2000) A history of modern psychology: (7th Ed) Harcourt College Publishers.

 

 

 

 

 

 

 

 

 

UNIT 1.2: CHILD DEVELOPMENT -I

Objectives :

  1. To give students knowledge of the needs of children and the pattern of growth

and development from conception to the end of late childhood (i.e. 12 years).

  1. To create in students an awareness of the various factors that influence growth

and development during this period.

  1. To encourage in student’s healthy attitude which will enable them to provide for

the all-round development of the child.

SECTION -I (TERM-I)

  1. Concept of development
  2. a) Periods of life span
  3. b) Aspects of Development
  4. c) Individual Differences
  5. d) Influences on Development
  6. e) The Role of Culture
  7. Child Development:

I Nature and Scope

  1. a) Why study children
  2. b) Some Contemporary Concerns.
  3. c) Historical Accounts of Childhood.
  4. d) The Modern Study of Child Development
  5. e) Social Policy and Children’s Development

II The Nature of Delopment

  1. a) Biological, Cognitive, and Socio emotional Processes
  2. b) Periods of Development
  3. c) Developmental issues

III Careers in Child Development

  1. Theories of Child Development
  2. a) Erikson: Psychological development
  3. b) Freud: Psychosexual development
  4. c) Piaget: Congitive development
  5. d) Kohlberg: Moral development
  6. Principles of Development
  7. a) Development involves change
  8. b) Early Development is More Critical than later development
  9. c) Development is the product of maturation and learning
  10. d) The developmental pattern is predictable
  11. e) The developmental pattern has predicable characteristics
  12. f) There are individual differences in development
  13. g) There are periods in the development pattern
  14. h) There are social expectations for every developmental pattern
  15. i) Every area of Development has potential hazards
  16. j) Happiness varies as different periods in development

 

SECTION II (TERM-II)

  1. Heredity and Environment
  2. a) The process of genetic Transmission
  3. b) Genetic Influences on Development
  4. c) Genetic Counselling and Genetic Engineering
  5. d) Heredity-Environment Interactions
  6. Maternal Health and Nutrition
  7. a) Maternal Diet
  8. b) Maternal Illnesses
  9. c) Mothers metal health
  10. Birth Processes
  11. a) Stages of child birth
  12. b) Methods of development
  13. c) Settings for child birth
  14. Effects of birth on development
  15. a) Scientific interest in birth
  16. b) Adjustments to postnatal development
  17. c) How birth affects postnatal development
  18. d) Influence of time of birth on development
  19. e) Level of development present birth
  20. f) Hazard associated with birth

 

References Books

  1. Berk, L. (1996). Infants, children and adolescents. (2nd Ed.).
  2. Boston: Allyn and Bacon. Kail. R., & Cavasaugh, J. (2000). Human development-Alife-span view. (2 Ed.). New York: Wadsworth
  3. Kitzinger, S. (1980). Pregnancy and childbirth. London: Michael Joseph.
  4. Minett, P. (1985), Child care and Development. London: John Murnay.
  5. Paplia, D.E. & Olds, S.W. Human Development ( Ed.) McGraw Hill.
  6. J. (1997). Children (5 Ed.). WI: Brown and Benchmark.

UNIT 1.3: PRACTICUM

TERM I: EFFECTIVE COMMUNICATION

  1. Concept of Communication

Definition, need and importance of Communication Process of Communication Objectives of Communication E.g. Information, education, training, order and instruction, motivation, persuasion, suggestion, counselling and advice. Characteristics of effective communication

  1. Communication Skills with reference to Child Development

                   Listening  

                  Reading  

                  Writing

  • Modes of Communication with reference to Child Development Verbal and Nonverbal

Verbal – Oral and written Communication

Face to face communication

Non-verbal – Facial expressions, gestures, signs, symbols, signals. sketches, graphs, maps, charts, posters.

TERM II:

  1. Computer Hardware
  2. Computer Software
  3. Web Based Applications.
  4. Presentation Skills in Computer

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SECOND YEAR: DIPLOMA COURSE IN CHILD CARE AND CHILD EVELOPMENT

UNIT 2.1: CHILD DEVELOPMENT –II

Objectives:

  1. Students comprehend the nature of physical, social emotional, cognitive, language and moral development from birth to puberty.
  2. Students understand the environmental factors, which affect the development of the above-mentioned aspect from birth to puberty.
  3. Students recognize the dynamics of behaviour from infancy to puberty.
  4. Students apply knowledge gained to channelize energies during growth.

 

SECTION -I (TERM-I)

  1. Physical Development in Infancy & Toddlers
  2. A) The New-born
  3. B) Survival and Health During Infancy
  4. C) Early Physical Development
  5. Cognitive Development in Infancy & Toddlerhood.
  6. A) Studying Cognitive Development: Four Approaches
  7. B) Language Development
  8. C) Development of Competence
  9. Psychosocial Development in Infancy & Toddlerhood
  10. A) Foundations of Psychosocial Development
  11. B) Developmental Issues in Infancy
  12. C) Developmental Issues in Toddlerhood
  13. D) Contact with Other Children
  14. Physical and Cognitive Development in Early Childhood
  15. A) Aspects of Physical Development
  16. B) Health and Safety
  17. C) The Preoperational Child
  18. D) Aspects of Cognitive Development
  19. E) Early Childhood Education

 

SECTION – II (TERM-IV)

  1. Psychosocial Development in Early Childhood
  2. A) The Developing Self
  3. B) Play: The Business of Early Childhood
  4. C) Gender
  5. D) Child Rearing Practices
  6. E) Specific Developmental Issues
  7. F) Relationships with Other Children
  8. Physical and Cognitive Development in Middle Childhood
  9. A) Aspects of Physical Development
  10. B) Fitness, Health, And Safety
  11. C) The Concrete Operational Child
  12. D) Aspects of Cognitive Development.
  13. E) Influence on School Achievement
  14. F) Children with Special Educational Need and Strengths.
  15. Psychosocial Development in Middle Childhood
  16. A) The Developing Self
  17. B) The Child in The Family
  18. C) The Child in The Peer Group
  19. D) Mental Health
  20. Adolescence:
  21. A) Puberty
  22. B) Specific for Identity
  23. C) Relationships with Family, Peers, And Adult Society

 

References Books :

Berk, L. (1996). Infants, children and adolescents. (2nd Ed.).

Boston: Allyn and Bacon. Kail. R., & Cavasaugh, J. (2000).

Human development-Alife-span view. (2nd Ed.).

New York: Wadsworth Kitzinger, S. (1980).

Pregnancy and childbirth. London: Michael Joseph.

Minett, P. (1985), Child care and Development.

London: John Murnay. Paplia, D.E. & Olds, S.W.

Human Development (7″ Ed.) Mc. Graw Hill. Santrock, J. (1997).

Children (5″ Ed.). WI: Brown and Benchmark.

 

 

 

 

 

 

 

 

UNIT 2.2: CHILD AND THE SOCIETY.

Objectives

  1. To encourage students to practically apply the knowledge of child behaviour in

their day-to-day lives.

  1. To help students understand the concept of social welfare in relationship with

child services.

  1. To create in student’s awareness about the various problems and the services

offered to alleviate these problems.

  1. To create awareness in students about human rights including the rights of the

child.

SECTION -I (TERM-I)

  1. The Family and The Child.
  2. A) The Nature of Family Processes.
  3. B) The Parental Role & Parenting Styles.
  4. C) Sibling Relationship & Birth of Date.
  5. D) The Changing Family in A Changing Social World.
  6. Peers and The Child.
  7. A) Early Peer Interactions.
  8. B) The Role of Peers in Children Socialization.
  9. C) Play and Its Functions.
  10. D) Peer Acceptance.
  11. E) Developing Friendship.
  12. F) Peer and Adult Influence On the Child.
  13. G) Peer Groups in Different Cultures.
  14. School and The Child.
  15. A) The School’s Role in Learning and Socialization.
  16. B) School Environments.
  17. C) Teachers: Their Impact On Children’s Development
  18. D) Teaching Methods and Techniques As Punishments.

4.Children & The Mass Media.

  1. A) Impact Mass Media On Children.
  2. B) Computers and Children.

 

SECTION -II (TERM-II)

  1. Child Abuse and Neglect.
  2. A) Perspectives On Child – Rearing and Maltreatment.
  3. B) Physical Abuse
  4. C) Neglect
  5. D) Sexual Abuse
  6. E) Emotional Abuse
  7. F) Prevention of Incidence of Abuse and Neglect
  8. Child and The Law.
  9. A) Children’s Right in India.
  10. B) UN Declarations of Children’s Right.
  11. Child and Welfare Services
  12. A) Child Guidance Clinics.
  13. B) Counselling Services.
  14. C) N.G.O’S
  15. D) Rehabilitation Centres.
  16. Child Heath & Care.
  17. a) Diet & Nutrition.
  18. b) Emotional Health.

 

Reference Books:

Lausdown, R & Walker, M. Your child’s development from birth through adolescence: A complete guide for parents (1991) Alfred A.

Knool New York Mark, a. Sociological Theory: An introduction to Concepts, Issues and Research.

PrEntice-Hall Inc. Chakravarty, Modhumita. Child Psychology (2000). Commonwealth Publishers.

From Early Child Development to Human Development Sharma, S.R. Psychology and Child Development (2003). Pointer Publishers (India)

 

 

 

 

 

 

 

 

 

 

 

 

 

UNIT 2.3: PRACTICUM

TERM I:

  1. Written Communication
  2. Internal Communication
  3. External Communication
  4. Field Visits and Observations
  5. Visits to orphanages Schools & Nurseries

 

TERM II:

  1. Child observation in Nurseries & schools.
  2. b) Report Writing based on visits and observations.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

THIRD YEAR: ADVANCED DIPLOMA COURSE IN CHILD CARE AND CHILD DEVELOPMENT

 

UNIT 3.1: PSYCHOPATHOLOGY AND CHILDREN WITH SPECIAL NEEDS

      Objectives :

  1. To help students develop an awareness and concern for exceptional children, their needs and problems
  2. To help students gain knowledge about the different categories of exceptionality, their prevalence, causes and prevention.
  3. To give information to the students regarding education, associated rehabilitation of exceptional children, with context special reference to the Indian

SECTION-I (TERM-I)

  1. Mental Retardation
  2. Definition And Classification
  3. Prevalence, Causation, Identification, Assessment, Rehabilitation
  4. Legislation And Services
  5. Teaching Children Who Are Mentally Challenged
  6. Parent Involvement
  7. Learning Disability
  8. Definition, Characteristics And Types
  9. Causation, Identification, Assessment
  10. Legislation And Services (Example, Medical, Psychological)
  11. Teaching Children With Learning Disabilities
  12. Parent Involvement
  13. Children with Impairment
  14. A) Hearing Impairment
  15. B) Visual Impairment
  16. C) Physical Disabilities

 

SECTION-II (TERM-II)

  1. Autism And Childhood Onser Schizophrenia
  2. A) Historical Background Of Autism
  3. B) DSM-IV: Defining Features Of Autism, Autism Across The Spectrum
  4. C) Core Characteristics
  5. D) Associated Characteristics Of Autism
  6. E) Causes Of Autism
  7. F) Treatment 401
  8. Attention Deficit / Hyperactivity Disorder
  9. A) Historical Background Of ADHD
  10. B) Core Characteristics
  11. C) Associated Characteristics Of ADHD
  12. D) Theories Of ADHD
  13. E) Causes Of ADHD
  14. F) Treatment
  15. Anxiety Disorders
  16. A) An Overview Of DSM-I Anxiety Disorders
  17. B) Panic Attacks And Panic Disorder.
  18. C) Acute Stress Disorder

D). Associated Characteristics of Anxiety Disorders And Outcome

  1. E) Gender, Ethnicity, Disorders And Symptoms
  2. F) Theories And Causes
  3. G) Treatment
  4. Conduct Problems
  5. A) The Significance And Cost Of Conduct Problems
  6. B) Antisocial Behavior And Normal Development
  7. C) Perspectives On Conduct Problems
  8. D) DSM-IV: Defining Features of Conduct Problems
  9. E) Oppositional Defiant Disorder
  10. F) Associated Characteristics of Conduct Problems

 

Reference Books:

Graham, P:Turk, J&Verhulst, F.C. Child Psychiatry: A Developmental Approach (3 Ed.) Howard, W.L. & Oransky, M.D. (1992) Exceptional Children.

Columbus : Meriall Fishing Co. Hardman, M. L. Drew, C. J. & Egan, M. W. (1999).

Human Exceptionality. Boston: Allyn & Bacon Mash, E.J &Wolfe, D.A. (1999).

Wadsworth Publishing House Pirto J (1999) Talented Children And Adults, Their Development And Education, New Jersey: Merrill Sharma, U (1996)

Child Development In India, Jaipur: Printwell Wenar, C.

Developmental Psychopathology: From Infancy Through Adolescence (3 Ed.). McGraw Hill Inc.

 

 

 

 

 

 

 

UNIT 3.2: CHILD COUNSELING AND TESTING.

Objectives:

  1. Introduce the concepts of counselling and guidance to the student.
  2. To understand the role, scope, function and characteristics of school

counsellors.

  1. To understand the essentials of the counselling process.
  2. To introduce the concepts of group work and counselling families.
  3. To understand the essentials of vocational guidance. 6. To sensitize students to legal and ethical issues in counselling.

 

SECTION-I (TERM-I).

  1. Counselling for children.
  2. A) The Child and in today’s world
  3. B) Developmental perspectives
  4. C) Treatment settings for Counselling.
  5. Counselling and guidance in school setting
  6. A) Concepts of guidance and counselling.
  7. B) Understanding the nature of counselling
  8. C) The principles of counselling
  9. D) The physical set-up required for counselling

3.The school counsellor

  1. A) Characteristics of school counsellor.
  2. B) Preparation of school counsellor
  3. C) Roll and function of school counsellor
  4. D) Problems that school counsellors face regarding their role.
  5. Orientation to counselling
  6. A) Basic schools of counselling
  7. B) Basic skills for effective counselling
  8. C) Phases of counselling
  9. D) Decisions about psychological testing, special education.

 

SECTION-II (TERM-II)

  1. Intervention strategies for typical problems of school – going children.
  2. A) Interpersonal problems: Relationships with peers, parents, teachers.
  3. B) Academic stress
  4. C) Emotional problems
  5. D) Problems common to a school setting
  6. Working with groups
  7. A) Counselling students in groups
  8. B) Counselling parents and children’s in families
  9. Effective counselling, programmes in school
  10. A) Effective programmes and resources
  11. B) Evaluation and improvement
  12. C) Ethical and legal issues
  13. Status of school counselling
  14. A) In the world
  15. B) In India

Reference Books:

Aggrawal, J.C. (1985). Development and planning of modern education. New Delhi. Vikash Capuzzi, D., & Gross, D. (1999). Counselling and psychotherapy, Theories and interventions. New Jessey: Merrill Gibson, R.L. & Mitchell, M.H. (1999). Introduction to counseling and guidance: New Jerssey: Merill. Nayak A.K. (1997). Guidance and couselling. New Delhi: APH Publishing. Rao, S.N. (1992). Councelling and Guidance. New Delhi: Tata McGiraw Hill. Delhi; Dhanpat. P.D. (1988). The new education policy in India, New Delhi. Sterling.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

UNIT 3.3: PRACTICUM

  1. Application of Psychological Tests
  2. A) Wechsler’s Intelligence Scale for Children.
  3. B) Children’s Apperception Test.
  4. C) Draw A Person Test.
  5. D) Vinear’s Social Maturity Scale.
  6. E) Seguine Form Board Test

 

  1. Project Report On Case Study.

 

III. Field Visits to Mental Hospitals and Institutions For Children with Special Needs.

 

 

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