| First Semester |
| BAMMEC – 101 Effective communication skill -1 |
| BAMMFC – 102 Foundation course –I |
| BAMMFMC – 103 Fundamentals of mass communication |
| BAMMVC – 104 Visual Communication |
| BAMMCA – 105 Current Affairs |
| BAMMHM – 106 History of Media |
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- Junior College
- Under-Graduate Degree
- Bachelor of Arts (B.A)
- Bachelor of Arts(Psychology)(Major)
- Bachelor of Commerce (B.Com)
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- Bachelor of Management and Studies (B.M.S)
- Bachelor of Science(B.SC.IT)
- Bachelor of Mass Media(B.M.M)
- Bachelor of Science
- B.Sc. Data Science
- B.Sc. Hospitality Studies
- Post Graduate degree
- Ph.D Research Centre in Business Management
- Interior & Exterior Education
- Courses under Fashion Education
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- Home
- Admission 2024
- About Us
- Courses
- Junior College
- Under-Graduate Degree
- Bachelor of Arts (B.A)
- Bachelor of Arts(Psychology)(Major)
- Bachelor of Commerce (B.Com)
- Bachelor of Banking and Insurance (B.B.I)
- Bachelor in Accounting and Finance (B.A.F)
- Bachelor of Management and Studies (B.M.S)
- Bachelor of Science(B.SC.IT)
- Bachelor of Mass Media(B.M.M)
- Bachelor of Science
- B.Sc. Data Science
- B.Sc. Hospitality Studies
- Post Graduate degree
- Ph.D Research Centre in Business Management
- Interior & Exterior Education
- Courses under Fashion Education
- Hotel Management & Studies
- Add-on courses
- Student’s Corner
- NAAC
- Committees
- Alumni
- Activities
- Feedback
- Tie-Up
- NIRF
- Research
- Library
- Gallery
- Contact Us
<h1 class="header">B.A. in Multimedia and Mass Communication (BAMMC)</h1>
| Second Semester |
| BAMMEC – 201 Effective communication -1 |
| BAMMFC – 202 Foundation course –II |
| BAMMCW – 203 Content Writing |
| BAMMID – 204 Introduction of Advertising |
| BAMMIJ – 205 Introductions of journalism |
| BAMMGC – 206 Media, Gender & Culture |
SECOND YEAR-
| Third Semester |
| 3.1 Introduction to public Relation |
| 3.2 Media Studies |
| 3.3 Culture Studies |
| 3.4 Understanding Cinema |
| 3.5 Introduction to Advanced Computer |
| 3.6 Introduction to Creative Writing |
| Fourth Semester |
| 4.1 Print Production and Photography |
| 4.2 Introduction to Advertising |
| 4.3 Introduction to Journalism |
| 4.4 Radio and Television |
| 4.5 Mass Media Research |
| 4.6 Organizational Behaviour |
THIRD YEAR (Advertising) -
| Fifth Semester |
| 5.1 Advertising in Contemporary Society |
| 5.2 Copywriting |
| 5.3 Advertising Design (Project Paper) |
| 5.4 Consumer Behaviour |
| 5.5 Media Planning and Buying |
| 5.6 Brand Building |
| Sixth Semester |
| 6.1 Advertising and Marketing Research |
| 6.2 Legal Environment and Advertising Ethics |
| 6.3 Financial Management for Mrkt. & Advt. |
| 6.4 Agency Management |
| 6.5 The principles & practice of Direct Marketing |
| 6.6 Contemporary Issues |
| 6.7 Digital Media |
or
THIRD YEAR (Journalism) -
| Fifth Semester |
| 5.1 Reporting |
| 5.2 Editing |
| 5.3 Feature and Opinion |
| 5.4 Journalism and Public Opinion |
| 5.5 Indian Regional Journalism |
| 5.6 Newspaper and Magazine Journalism 1 (Project Paper) |
| Sixth Semester |
| 6.1 Press laws & Ethics |
| 6.2 Broadcast Journalism |
| 6.3 Business & Magazine Journalism |
| 6.4 Internet and Issue in the Global Media |
| 6.5 News Media Management |
| 6.6 Contemporary Issues |
| 6.7 Digital Media |
Other Courses:
Bachelor Of Commerce
Hotel Management Studies
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